A new era in health and fitness is coming to Dublin this January following in the footsteps of other successful operators in the U.K. and U.S. markets such as Barry’s Bootcamp and Soul Cycle.
A first of its kind in the Irish health and fitness market, Perpetua Fitness is striving the way forward for a new market of high-end fitness facilities feeding a growing demand within the Dublin market for a unique offering similar to clubs and studios in London, New York and LA.
Perpetua Fitness has put everything that is effective and popular around the world under one roof and offers a stellar line-up of classes taught by some of the industry’s most sought-after experts. Set in a 12,000 square foot modern, industrial space on Windmill Lane, Perpetua Fitness prides itself on providing the most up-to-date cutting-edge equipment, superior treatment rooms, and facilities, as well as a Lululemon concession store. The new gym concept will offer an unrivalled fitness facility in terms of classes, studio space, trainers, JustGYM space, CrossFit, audiovisuals, changing facilities, treatment rooms and fuel bar – bringing a new high-end experience to Dublin in the heart of Grand Canal.
Perpetua Fitness founders, Dave and Michael Price have years of experience having set up Perpetua CrossFit in Dublin and London in 2009. They’ve spent over 10 years learning about what works and what doesn’t work in terms of getting people fit, and perhaps more importantly, what works in order to keep people motivated and injury-free so they can stay fit for life.
Founder Michael Price commented: “We’ve seen what is required to make a truly great gym environment. It’s time Dublin stops playing second best to the other international cities that have an abundance of great boutique fitness. Saying that, we’ve curated a team of elite trainers that are passionate and enthusiastic about helping people achieve their fitness and health goals and to create something that does not exist in Dublin currently. This is a truly unique offering and we can’t wait to open the doors and invite people in.
The interiors are inspired from world’s greatest workout spaces and we have taken a piece of them all to create the best we’ve ever seen in a gym – think luxurious changing rooms, state-of-the-art workout spaces, breakouts and amazing therapy rooms.”
The classes will be second-to-none with spinning, HIIT and CrossFit forming just part of the extensive timetable offering. There is also an open gym space with specialist facilities including state-of-the-art cardio equipment, resistance-based weight machines, free weights and multi-functional rigs for everything you need.
A dedicated team of experts will additionally be on hand to all members helping revive tired bodies within Perpetua Fitness Therapy rooms where you’ll find physical and physio therapy, massages and some new age holistic treatments. The changing rooms are beautifully laid out with plenty of space to relax after a class or workout and take a bit of recovery time. With salon standard hair and skincare products in the locker rooms and a range of healthy protein shakes available to purchase, Perpetua Fitness’s offering is unrivaled within Ireland.
With its sleek finishing’s and sophisticated appeal, Perpetua Fitness is your go-to destination in the city whether it’s to partake in an intense workout, recover with a post-workout treatment or refuel with a nutritious protein smoothie.
Perpetua Fitness are offering limited pre-opening memberships from €89 per month or €999 annual which includes access to their JustGYM area + 2 class passes per month.
Class timetables and class packs will be available in the coming weeks. Perpetua Fitness are also offering corporate memberships. Interested parties should contactcorporate@perpetua.ie
More about Perpetua’s offering:
JustGYM
Our open-plan training space is big and bold: find your space, get inspired. Our JustGYM area includes state of the art cardio equipment, resistance-based weight machines, free weights and multi-functional rigs for everything you need from squats to pull ups. Stretch out in our dedicated mobility zone.
SWEAT
Our bespoke multi-functional studio. Try any of our 45/60-minute full body assault workouts which include a variety of calorie busting workouts. Release your inner athlete with any of our high intensity, high energy sessions. Proven to kickstart your metabolism making you fitter, faster, stronger, suitable for all fitness levels.
RIDE
Don’t just spin, take on the best RIDE studio in Ireland – fully equipped with Kaiser MP3I bikes, neon lighting and performance tracking software. Improve fitness and spike your endorphin levels, powered by the best instructors in the business. Escape the stress of work and the daily chore in our custom-built ride studio with specially curated music playlists and LED lighting to guide your journey.
CrossFit
The CrossFit program is designed for universal scalability making it the perfect application for any committed individual regardless of experience.
CrossFit is not a specialised fitness program but rather it focuses on competency in each of the ten recognised fitness domains; cardiovascular and respiratory endurance, stamina, strength, flexibility, power, speed, coordination, agility, balance and accuracy. Our athletes are trained to successfully perform multiple, diverse and randomised physical challenge.