Are you an enthusiastic runner, but sometimes you don’t have the time to squeeze in your run before the sun sets? That does not have to hold you back if you run in the right gear. The Brooks Run Visible Collection consists of performance running apparel, shoes and accessories that allow you to be recognised as a runner by a moving vehicle from 180 meters away.
The collection uses the latest technology for runners that want to extend their running time and is more sustainable than ever. So, when the sun is down, you can shine in the new collection of Brooks, available now on www.brooksrunning.com/en_gb and at selected retailers.
From unseen to unstoppable
The Run Visible Collection is made with innovative retroreflective material in critical motion zones, specifically designed to keep you seen. The range uses high-contrast, high-visibility colours like nightlife yellow, one of the easiest colours to see in low-light conditions, to ensure you’re recognised as a runner, faster. The material reflects the light from a car’s headlights directly back towards the driver. Each piece in the Run Visible collection returns a minimum amount of light equivalent to a group of 300 candles burning together. The result? You have the freedom to run after the sun sets —or way before it rises.
“At Brooks, we design our apparel based on runner’s insights, removing all distractions,” says Helen Spalton, Apparel Merchandising Manager of Brooks Running EMEA. “Even though daylight hours are getting less, you shouldn’t have to worry about not being visible. We worked with scientists to determine how the eye discerns humans in low- and no light conditions. We applied that research to create gear that makes runners easily recognisable to drivers in the dark by using high contrast colours and 3M™ Scotchlite™ Carbon Black Stretch retro reflectivity in critical motion zones. Next to that, our Run Visible Fall 2021 collection is made of more recycled polyester than before, contributing to Brooks’ goal of using 100% recycled polyester in footwear and new apparel materials by 2023.”
Running Responsibly
The Run Visible collection is aimed at both men and women and consists of versatile pieces for hot and cold weather. This year’s collection is more sustainable than ever! Brooks took the Run Visible apparel items to the next level by working with recycled content. At least 53% of the new Carbonite styles are made from recycled fabrics. The Carbonite long sleeve contains 84% recycled content, while other items contain 70% recycled content. That is 26% more than last season. Next to that, 85% of the Run Visible collection is made with bluesign® certified materials, an increase of 31% versus 2020.
Within the apparel range you can choose from several types of Carbonite tops, ranging from jackets to vests, long sleeves to short sleeves and tank tops. For the bottom you can pick Carbonite tights or shorts. Whether you want to brave the cold weather or run in the heat, the strategic retro reflectivity helps you to be recognized as a runner in the dark. Choose from the reflective Hyperion Tempo, Ghost 14, and Glycerin 19 to match the apparel. With fluorescent accents and comfort for miles, this gear is always the bright choice. Top it off with the right reflective Run Visible accessories and nothing can stop you from running more miles in the dark.