by Mark McAuley “Mmmm! That chocolate bar tasted good, real good. I’ll think I’ll have another one. If the first one was that good, the next one will be just as good if not better.” “Ok, that was nice, but not so great towards the end. “Now I feel sick” In Economics - this is called ‘The law of Diminishing marginal returns’ - All other things being equal the more of … [Read more...] about The Tipping Point of Exercise