Christine Moloney, CEO of Ireland Active has been appointed to the Board of EuropeActive, formerly European Health & Fitness Association (EHFA).
Christine joins the Board of the independent European umbrella organisation for the fitness, physical activity and well-being sector that, among its membership, oversees more than 10,000 facilities, 19 national trade associations, industry leading suppliers, education providers and individuals.
Appointed at the EHFA General Assembly, held in Cologne, Germany earlier this month, along with five other new members, Christine joins the existing Board of 13 Directors representing a good geographical and sectoral balance throughout Europe.
For more than 10 years, the EHFA, now rebranded as EuropeActive, has been there to voice the interests of the sector and to protect it from unwarranted legislation. EuropeActive is also a standards-setting body and promotes best practices in instruction and training in order to help battle the inactivity and obesity challenges spreading across Europe.
As well as holding the position of CEO of Ireland Active, the non-profit organisation providing support and services for the leisure industry in Ireland, Christine is also CEO at LeisureWorld, Cork.
Speaking about her new appointment, Christine said “I’m delighted that I am now in a position to represent Ireland in an organisation that is collating real tangible outcomes of health initiatives that improve people’s lives across Europe that will influence policy strategy.”
In applying for the new position, Christine outlined her vision for EuropeActive, and why she believes it is important to have a trade body for the European Fitness Industry. She said “The fitness industry is one of the largest industries in Europe generating 22 billion euro in revenue. Despite the size of the industry, our voice is neither strong nor powerful enough. We need to combine forces and exert a collective effort to impact on the political decisions affecting obesity and increased physical activity. We need to ensure the initiatives being discussed and the decisions being made in Europe are realistic and feasible and that they affect real change for the citizens of our countries.”
For more information on Ireland Active visit: www.irelandactive.ie.