It’s a new year and a new you, and to help in making some positive changes SuperValu is delighted to introduce its new ‘Pure + Kind’ skincare range offering a nourishing approach to skin at unbeatable value. SuperValu’s clinically tested skincare range has been created specifically with the wellbeing of your skin front of mind. A new year is the perfect time to start a new skincare regime, so why not start with discovering happy and healthy skin with SuperValu’s ‘Pure + Kind’ skincare range.
SuperValu’s ‘Pure + Kind’ skincare range uses organic, hydrating ingredients formulated with care with no harsh perfumes or colourings. It is designed for your most basic skin needs with elements to nourish a healthy complexion. Products include Pure + Kind Body Butter with Coconut Oil & Shea Butter, Pure + Kind Facial Moisturiser, Pure + Kind Cleansing Lotion, Pure + Kind Anti-wrinkle Q10+ Complex Day Cream and Pure + Kind Anti-ageing Q10+ Night Cream.
Commenting on the launch, Tony Patterson, Trading Manager, SuperValu, said, “We are delighted to announce the launch of SuperValu’s ‘Pure + Kind’ skincare range. Our move into skincare is a further demonstration of SuperValu’s innovative approach to offering our customers a broad range of products from a brand that they trust. SuperValu’s ‘Pure + Kind’ skincare range has been developed to provide shoppers with affordable skincare products at a quality they can trust”.
To find out more about the SuperValu ‘Pure + Kind’ skincare range go to: http://supervalu.ie or, share your thoughts with us on Facebook.com/SuperValuIreland or on Twitter @SuperValuIRL
Products
Pure + Kind Body Butter with Coconut Oil & Shea Butter
This ultra-hydrating moisturiser is formulated with natural shea butter, coconut oil and sweet almond oil for soft, smooth and naturally beautiful skin. Clinical studies1 show increased skin hydration of 39% at 12 Hours after application and 21% increased hydration at 24 Hours after application. Proven long term significant moisturisation.
Pure + Kind Facial Moisturiser
This is the ultimate moisturiser for everyday wear. Unperfumed and uncoloured, it is pure and kind to your skin. Formulated with natural sweet almond oil, borage seed oil, vitamin E, vitamin B, aloe vera leaf juice extract (organic), arnica montana flower extract and marigold flower extract. Clinical studies1show increased skin hydration 28% at 12 Hours after application and 26% increased skin hydration after 24Hours.
Pure + Kind Anti-wrinkle Q10+ Complex Day Cream
The perfect day cream for fighting signs of ageing and improving skin firmness, elasticity, tone and suppleness. Formulated with sweet almond oil, argan oil, shea butter, vitamin E, pro-vitamin B5, organic aloe vera leaf juice extract, active anti-wrinkle co-enzyme Q10 and scented with fresh floral & citrus. Clinical studies1 showed a significant anti-wrinkle effect in number of wrinkles, fine lines, skin firmness & elasticity, tone and suppleness.
Pure + Kind Anti-ageing Q10+ Night Cream
The perfect night cream for fighting signs of ageing and improving skin firmness, elasticity, tone and suppleness. Formulated with jojoba oil, argan oil, shea butter, vitamin E, pro-vitamin B5, organic aloe vera extract, Co-Enzyme Q10 and scented with fresh floral & citrus. Clinical studies1 showed a significant increase in skin firmness, elasticity, suppleness and skin hydration.
Pure + Kind Anti-wrinkle Q10+Anti-wrinkle Serum
This anti-ageing serum works to smooth fine lines and wrinkles. The highly concentrated formula of co-enzyme Q10, vitamin E and hyaluronic acid offers the ultimate anti-wrinkle effect, on a bed of Italian lemon & white lavender. Clinical studies1 showed a significant decrease in deep wrinkles, number of wrinkles and fine lines.
Pure + Kind Cleansing Lotion
This cleansing lotion is gentle on skin for everyday use. Formulated with aloe vera leaf juice extract, sweet almond oil, vitamin E, pro-vitamin B5 and water lily extract.
1 Clinical studies carried out by Dermscan, France